Optimising Woocommerce Store

Accoriding to authors, an ecommerce website optimisation should start with analysing “Average Order Value”, because high conversion rate and amount of orders does not indicate that the store is successful. I do agree with this statement, as every transaction involves extra costs, such as shipping cost, payment for transaction etc. Therefore, it is more beneficial... Continue Reading →


How to build Ecommerce website from scratch?

1. Website hosting: https://www.siteground.com/ 2. Create a website: https://www.siteground.com/tutorials/wordpress/ 3. Install Woocommerce platform: https://docs.woocommerce.com/document/installing-and-activating-woocommerce-extensions/ 4. Install Google Analytics: http://www.wpbeginner.com/beginners-guide/how-to-install-google-analytics-in-wordpress/ 5. Enable Ecommerce Tracking: https://wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/ 6. Create Sales Funnel: https://blog.kissmetrics.com/conversion-funnel-survival-guide/ 7. Search Engine Optimisation: https://wordpress.org/plugins/wordpress-seo/

6 ways to sell more cars online

Selling cars online car be challenging, Margie Martin proposes six best tools or ways how to car dealers can boost sales online what tools can benefit car dealers: Original article can be found here: http://wardsauto.com/ideaxchange/eight-ways-use-digital-marketing-sell-more-cars No.1: Start with a strong customer relationship management system or digital engagement platform. According to Carzone Ireland, it takes up to... Continue Reading →

The value of Instagram story takeovers

Even though Instagram Stories have only been around for two weeks, you can already see Snapchat-like behaviors crossing over to Instagram. One of the most beneficial, from a marketing perspective, is account takeovers. If you don’t know what a takeover is, it’s basically a collaboration where you and another user appear on each other’s stories.... Continue Reading →

Why numbers are not that relevant as influence in social networks?

Many brands put follower count or impressions as their priority. Numbers do matter, but the quality should be considered first. Many brands overemphasis the width of engagement, like how many connections they can make, rather that the depth of interactions, which are much more important for measuring success in social networks. First of all, the... Continue Reading →

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